Workflow Reports

Learn how to view detailed reports and analytics for your newsletter workflows, including run statistics, email performance metrics, and individual send tracking.

Page Overview

When you view a specific workflow's details page, you'll see:

  • Workflow metadata - Name and creation date
  • Action controls - Edit, rename, duplicate, or delete the workflow
  • Run statistics - Overview of workflow execution status
  • Email performance metrics - Detailed send, engagement, and delivery statistics
  • Detailed tables - Individual records for runs and email sends

Workflow Run Statistics

The top section shows workflow execution metrics in a three-column card layout:

Completed Runs

Shows the total number of workflow runs that finished successfully. Each run represents a complete execution of the workflow for a specific contact.

Queued Runs

Displays runs that are waiting to be processed or are currently in progress.

Failed Runs

Indicates workflow runs that encountered errors and couldn't complete.

Below the statistics cards, you'll find a detailed table of individual workflow runs with columns for:

  • Email address - The contact who triggered the workflow run
  • State - Current status (Completed, Pending, Failed)
  • Created at - When the run was initiated
Use the filters to quickly find runs by email address or status, helping you identify which contacts have received your workflow content.

Email Performance Metrics

The email statistics section provides detailed insights into your workflow's email delivery and engagement:

Send Status Overview

Three progress bars show the breakdown of email send states:

  • Sent emails - Successfully delivered emails with percentage of total sends
  • Queued/Paused emails - Emails waiting to be sent or temporarily stopped
  • Failed emails - Emails that couldn't be delivered

Engagement Metrics

Five key performance indicators displayed in a responsive grid:

Opened
percentage
Percentage of sent emails that were opened by recipients, with total count
Clicked
percentage
Percentage of sent emails where recipients clicked links, with total count
Bounces
percentage
Percentage of emails that bounced (delivery failures), with total count
Unsubscribed
percentage
Percentage of recipients who unsubscribed from your list, with total count
Complaints
percentage
Percentage of recipients who marked emails as spam, with total count
All percentages are calculated based on total emails sent. Use these metrics to optimize your email content, subject lines, and sending practices.

Individual Email Records

The detailed table below the metrics shows every email send with:

  • Email address - Recipient's email
  • Subject line - The email subject
  • Sender - From address used
  • State - Send status (Sent, Queued, Paused, Failed)
  • Sent at - When the email was sent
Click on subject lines or email addresses to navigate to related records, making it easy to investigate specific sends or view recipient details.

Managing Workflows

Use the Actions dropdown in the top-right to manage your workflow:

Edit Workflow

Modify the workflow structure, triggers, and email content in the visual editor.

Rename

Change the workflow name to better reflect its purpose.

Duplicate

Create a copy of the workflow with all its settings and email content.

Delete

Permanently remove the workflow and all associated data.

Deleting a workflow will also remove all related email send details and run history. This action cannot be undone.

Filtering and Searching

Both statistics tables include comprehensive filtering options:

  • State filters - Filter by completion status or send state
  • Email filters - Search by recipient email address
  • Subject filters - Find emails by subject line content
  • Sender filters - Filter by sending email address
  • Global search - Search across multiple columns simultaneously
Use column sorting (click column headers) and the column visibility controls to customize your view for different analysis needs.

This page serves as your central hub for understanding how your newsletter workflows are performing, from high-level metrics down to individual email interactions. Regular review helps you optimize content, timing, and targeting strategies.