Custom Fields
Custom fields allow you to extend subscriber data beyond the basic email and name fields, enabling personalized communication and advanced segmentation.
Understanding Custom Fields
Custom fields let you store additional information about your subscribers, such as:
- Company names or job titles
- Geographic locations or time zones
- Purchase history or subscription preferences
- Custom identifiers or membership levels
These fields can be used in email templates, filtering subscribers, and creating targeted segments.
Creating Custom Fields
Access Fields Management
Navigate to Newsletter → Subscribers → Fields to view all custom fields.
Create a New Field
Click the "Create field" button to add a new custom field to your subscriber data.
Configure Field Properties
Set the following properties for your new field:
- Name: Display name for the field (shown in tables and forms)
- Type: Data type that determines how the field behaves
- Tag: Unique identifier used to reference the field in templates and filters
Save and Use
After creating the field, it will be available for all subscribers and can be populated through imports or individual editing.
Field Types
Choose the appropriate field type based on the data you'll store:
| Type | Description | Use Case |
|---|---|---|
| Text | Free-form text input | Names, descriptions, notes |
| Number | Numeric values only | Ages, quantities, scores |
| Date | Date picker input | Birthdays, join dates, expiration dates |
| Datetime | Date and time picker | Event timestamps, scheduled reminders |
Field Tags and Templates
Field tags are unique identifiers that allow you to reference custom field data in email templates and other dynamic content.
Dear {{ firstName }},
Thank you for your interest in {{ company }}.
Your subscription level is: {{ membershipLevel }}
Best regards,
The Team
{
"email": "[email protected]",
"firstName": "John",
"company": "Acme Corp",
"membershipLevel": "Premium"
}
Managing Custom Fields
Rename Field
Update the display name or tag of an existing field. This affects how the field appears in interfaces but preserves all stored data.
Delete Field
Remove a custom field permanently. This action deletes all data stored in that field for all subscribers.
Default Fields
Your system includes several default fields that are automatically available for all subscribers:
| Field | Type | Description |
|---|---|---|
| Text | Subscriber's email address (required) | |
| Name | Text | Subscriber's full name |
| State | Text | Subscription status (VERIFIED, UNVERIFIED, etc.) |
| Created At | Datetime | When the subscriber was added |
Important Considerations
subscribeURL or unsubscribeURL.