Reports

Track web analytics, live chat performance, and AI usage from a single dashboard — organized into three focused tabs with real-time metrics and historical trends.

Overview

The Reports page is your central hub for understanding how your website, agents, and chatbot are performing. It's organized into three tabs, each with its own focused set of charts and tables so you only load the data you're looking at.

Web analytics

Visitor behavior, traffic sources, engagement metrics, custom events, and an activity heatmap.

Live chat

Agent statistics, customer ratings, geographic insights, and agent chat activity over time.

AI & usage

AI credit spending, event usage, and a per-model breakdown of credits and costs.

Switch between tabs using the pill navigation at the top of the Reports page. Each tab keeps its own date range, so you can focus a different period in each one.

The Three Tabs

Web analytics

A privacy-friendly overview of your website traffic — sessions, pageviews, bounce rate, referrers, devices, geography, custom events, and an activity heatmap. This tab also shows a live count of online users currently active on your site.

Live chat

Everything about your support team's performance: per-agent response times and star ratings, the countries your visitors connect from, and a timeline of when agents join chats or the system requests help. You can filter the activity chart by widget and toggle unique-per-chat counting.

AI & usage

Track what your AI features cost. This tab combines an AI usage spending chart, an event usage engagement chart, and a detailed AI usage by model table that breaks down credits and costs across LLM, embedding, reranking, TTS, and voice usage.


Shared Controls

Time Period Selection

Most charts let you choose how data is grouped:

  • Hourly — Detailed short-term analysis
  • Daily — Standard business view
  • Weekly — Trend analysis
  • Monthly — High-level overview

Date Ranges

Each tab has its own date range picker so you can focus on specific time periods independently.


Tips for Effective Reporting

Monitor agent performance: Regularly check response times and ratings on the Live chat tab to spot training opportunities and recognize top performers.
Track costs: Use the AI & usage tab to monitor credit spending and optimize your AI feature usage.
Understand your audience: Web analytics and geographic data help identify your primary markets and growth opportunities.
Automate with AI: You can also pull analytics data using Copilot or any MCP-compatible client. Try "Show me agent performance for the last 30 days" or "Compare this month's chatbot analytics with last month". See the Analytics Tools reference for all available operations.