Email templates — save and reuse

What templates are for

Templates store the email body — the layout, images, copy, and styling. Subject line and preheader are not stored on the template; you set those per campaign or per workflow email node. Templates are especially useful when your emails share a standard layout: a logo header, brand colors, a consistent footer. Build the body once, save it as a template, and every new campaign starts from that polished foundation.

Create a template

Go to Newsletter → Templates and click New template. The modal opens with three ways to start — pick whichever fits:

• Blank template — opens the drag-and-drop editor with an empty canvas, so you can build from scratch.
• Generate with AI — describe the email you want (audience, tone, sections) and Yaplet drafts a starting design for you to refine in the editor.
• Welcome Newsletter — a pre-built starter template designed for onboarding sequences. A good base if you don't want to start from a blank page.

The new template is created with a default name (or one inferred from your AI prompt). To rename it, use the Rename action from inside the editor.

Create a template from an existing campaign

There is no "save as template" action inside a campaign. If you want to reuse an existing campaign's design, find it in the Campaigns list and click Duplicate — then either keep duplicating that campaign as your reuse pattern, or rebuild the design in Templates → New template (Blank) using the campaign as a visual reference.

Use a template when building a campaign

1. In the campaign builder, reach the Design step.
2. Open the Template gallery. Each template card shows an inline thumbnail of the actual design.
3. Click the card. The editor opens immediately with that template's content pre-loaded — there's no separate preview-then-confirm step.
4. Customize for this specific campaign — swap images, change body copy, tweak the layout — then proceed to Review, where you set the subject line and preheader.

Use a template in a workflow

When adding an Email node in a workflow, choose Template gallery to start from a saved template. The workflow stores its own copy of the email content — editing the template later will not affect workflows that have already used it.

Edit or delete a template

On the Templates page, click a template card to open it in the editor (or use the pencil icon that appears on hover). Edits to a template only affect future uses — campaigns and workflows already built from the template keep their own copy of the content unchanged.

You can also duplicate a template directly from the list (the copy icon on hover) to start a variant without affecting the original.

To remove a template, hover the card and click the trash icon. Confirm to delete. Deleting a template does not affect any campaigns or workflows already created from it.

What's next

With your templates ready, spin up new campaigns faster — see Send your first campaign, or build an automated workflow that sends the right email at the right moment.