Newsletter | Yaplet

Key Capabilities

Drag-and-Drop Email Builder

Design professional, responsive emails visually — no coding required. Supports MJML for pixel-perfect responsive layouts.

Subscriber Segmentation

Organize subscribers into manual groups or dynamic segments using a query builder. Target the right audience for every campaign.

Workflow Automation

Build multi-step automated sequences triggered by subscriptions, dates, API calls, or custom events — with branching logic and webhook integrations.

Real-Time Analytics

Track opens, clicks, bounces, unsubscribes, and complaints across campaigns and workflows in real time.

How It Works

Build your subscriber list

Import contacts from CSV, add them manually, or collect them through signup forms. Organize subscribers into groups and create dynamic segments based on any field.

Design your emails

Use the visual email editor to create branded campaigns, or save reusable templates for consistent messaging across all your emails.

Send campaigns or automate

Send one-time campaigns to targeted groups and segments, or set up automated workflows that trigger based on subscriber actions and timing.

Track and optimize

Monitor delivery rates, engagement metrics, and individual subscriber activity to continuously improve your email strategy.

Feature Guides

Subscribers

Manage your subscriber list with advanced filtering, bulk operations, import/export, and detailed individual profiles.

Campaigns

Create, schedule, and manage email campaigns across their entire lifecycle — from drafting to completion.

Workflows

Build automated multi-step email sequences with triggers, delays, conditions, and webhook integrations.

Email Templates

Create reusable email designs for campaigns and workflow emails to maintain brand consistency.

Subscriber Verification

Set up double opt-in verification to improve deliverability and ensure only engaged subscribers receive your emails.

Deliverability & Sending

Yaplet handles email deliverability so you can focus on content:

Automatic rate limiting ensures emails are sent at optimal speeds without overwhelming mail servers
Bounce and complaint handling automatically tracks hard bounces, soft bounces, and spam complaints
Subscriber health checks run in the background to keep your list clean
Unsubscribe management processes opt-out requests automatically to maintain list hygiene

Keep your subscriber list healthy by regularly verifying new contacts and removing bounced addresses. This directly improves your inbox placement rates.